Direct Radio Promotions

International Music Promo

UK + Europe + Australasia + South East Asia

Why pay for just UK Radio… When for the same price you can get UK, Europe + more.

Instead of paying for 2 spot plays at Radio 1 or Radio 2 we will take it to all relevant European stations as well as covering UK National and UK Regional and Student.

Radio Promotions needs to evolve with the market…

“For every 1 stream at home, UK acts attracted 4 overseas”
Will Page, Spotify
Director of Economics

So many UK artists break outside their domestic territory first.

How do you get people to listen to Spotify in other countries?

They hear it on the radio and search…

Radio is also still a huge driver of live and merch.

1 play on Spotify = $0.003 approx
1 ticket = £10-100
1 t-shirt = £10-30

Headed up by Nick Bray
Previously:

Director of Promotions
RCA Label Group

Head of National Radio
Polydor

Director of UK Regional Radio
Sony

European & International
Director of Promotions

Red Bull Records

Genre
Rap
Artist
Dizzee Rascal
Client
Big Dirte3 Records
Campaign
“What You Know About That” album launch
Results
BBC Radio 1Xtra, Track of the Week + DJ Target Album launch party from Maida Vale. Channel 4 Sunday Brunch video playlist and live studio guest.
Airplay
‘What You Know About That feat. Jme, D Double E & Turno’ BBC Radio 1Xtra Playlist addition
Genre
Rock / Alternative
Artist
South Arcade
Client
BKM
Campaign
Launch
Results
Hottest Future Alternative band at BBC Radio 1; support from Jack Saunders, Gemma Bradley, Nels Hylton & Alyx Holcombe
Airplay
Unsigned rock act, now over 1,000 EU + UK radio plays.
Genre
Pop
Artist
Declan J Donovan
Client
Epic / Universal
Campaign
multiple single campaigns
Results
“Pieces” Top 10 German Airplay. “Perfectly Imperfect” Top 30 UK airplay
Airplay
over 30,000 EU + UK radio plays. Impressions at over 25 Million
Genre
Hip-Hop / Rap
Artist
bbno$ feat. Rich Brian
Client
bbno$ / Mtheory
Campaign
“edamame” / Eat Ya Veggies
Results
Major EU playlists include: BBC Radio 1, Capital Network; Kiss UK; 105 FM Italy; Bremen NEXT, DasDing, Deutschlandfunk Nova, egoFM, NDR N-Joy, WDR 1Live Germany; Radio Soundportal, FM4 Austria; NRK P3 Norway; RTS Couleur 3, Switzerland; YleX Finland; The Voice Denmark.
Airplay
Now over 200,000 EU + UK radio plays. Impressions at over 1.2 BILLION
Genre
Rock
Artist
Imelda May
Client
Universal / Decca
Campaign
“11 Past The Hour” (excl. UK)
Results
Debut single ‘Just One Kiss’ now Imelda May’s best performing track at Radio.
Airplay
‘Just One Kiss’ now over x15,000 radio plays across Europe
Genre
Pop
Artist
Here At Last
Client
BKM
Campaign
Launch
Results
18 x BBC Radio 1 plays, CBBC Saturday Mash Up, BBC TV Blue Peter, Channel 4 Sunday Brunch Playlist, 2 x UK tours SOLD OUT including Shepherds Bush Empire and indigo at the O2
Airplay
Unsigned pop act with over 5,000 total plays. Impressions at over 6 MILLION
Genre
Indie / Alternative
Artist
The Reytons
Client
Townsend Music / The Reytons
Campaign
“What’s Rock And Roll” second studio album + singles
Results
#1 ALBUM “What’s Rock And Roll?”
Airplay
The band’s first BBC Radio 1 playlist, ‘One More Reason' plus huge support and blanket promo week of album release:
Genre
Indie / Alternative
Artist
The Sherlocks
Client
TeddyBoy Records / AWAL
Campaign
Albums: “World I Understand” & “People Like Me & You” + singles
Results
BBC Radio 1 Jack Saunders Indie Show; Clara Amfo Future Artist; Vick & Jordan ’TUNE OF THE WEEK'; BBC 6 Music: Steve Lamacq, Chris Hawkins; BBC Radio 2 'New to 2’; Radio X Record of the Week + Daytime Playlists
Airplay
over 20,000 EU + UK radio plays. Impressions at over 35 MILLION
Genre
Hip-Hop
Artist
Yung Gravy
Client
Universal / Interscope
Campaign
Betty (Get Money)
Results
EU + UK playlists include: BBC Radio 1, Capital Network GB; Radio Deejay Italy; Le Mouv, NRJ (Paris) France: DasDing, Kiss FM Berlin, MDR Sputnik Germany; Radio Soundportal Austria; The Voice Denmark; NRK P13 Norway; YleX, KISS, Radio NRJ Finland.
Airplay
Now over 50,000 EU + UK radio plays. Impressions at over 400 MILLION
Genre
Electronic / Dance
Artist
James Mac & Vall
Client
Sweat It Out
Campaign
multiple single campaigns
Results
EU + UK playlists include Radio Espace France; P3 Denmark; bigFM, Sunshine Live Germany; RTL 102.5, m2o, Radio Ibiza Italy; BBC Radio 1Xtra UK.
Airplay
over 10,000 plays. Impressions at over 70 Million
Genre
Electronic / Dance
Artist
Hayden James
Client
Future Classic
Campaign
multiple single campaigns
Results
EU + UK playlists include 1Live, bigFM, Radio Regenbogen, Ostseewelle, Radio SAW, Flux FM, MDR Sputnik, Das Hitradio Germany; Yle Radio X3M Finland; NRJ, Fun Radio France; P3 Sweden.
Airplay
Significant European Radio support for the first time; over 20,000 plays, and over 160 million impressions

UK • Albania • Austria • Belarus • Belgium • Bosnia • Croatia

Czech Republic • Denmark • Estonia • Finland • France • Germany

Greece • Iceland • Ireland • Italy • Kosovo • Latvia • Lithuania

Luxembourg • Malta • Moldova • Montenegro • Netherlands

North Macedonia • Norway • Poland • Portugal • Romania • Russia

Serbia • Slovakia • Slovenia • Spain • Sweden • Switzerland

Turkey • Ukraine • Australia • New Zealand • Indonesia

Malaysia • Philippines • Singapore

Over 50 countries
Over 2000 stations
Multi-format

Direct Radio Promotions

International Music Promo