John Redmond is a Vermont-based brand strategist.

He currently leads brand strategy at Pereira O’Dell for brands like MINI, Midea, and Empower.

About

I have over ten years of experience building brands that people notice.

I do strategist things like research. I do analysis. I sift through long decks filled with data, charts, and jargon. And I write creative briefs.

I also do regular people things like live in the real world. And in the real world, most of the time, people don’t really care about brands. Believe it or not, sometimes they find brands and the ads they make annoying. I always try to keep this in mind.

Expertise is important, but so is keeping yourself honest. And when you make brands for people (real, regular people!), people notice.

Featured Work

Hit me up!

If you’re interested in talking more about my work or would like a copy of my CV, send me a note below.