Google Analytics
Google Analytics and SEO What is Google Analytics Google Analytics is a web analytics tool developed by Google. It provides detailed information about how users interact with your website or application. Furthermore, the tracking code retrieves data from the browser, such as the preferred language, browser type (like Chrome or Safari), as well as the user's device and operating system. Moreover, it can also gather details about the traffic source, indicating how visitors landed on the website, whether it was through a search engine, by clicking on an advertisement, or via a link in a promotional email. Also processing all information received from the web sites, data on visits, conversions, geolocation, provider, traffic source, operating system and other parameters in reports. The service includes dozens of filters, types of reports and so much options, which allows you to customize analytics for a project of any complexity. Here's how it works: Installation of tracking